Archive for the ‘Tools’ Category

BlogRush Can Get You Traffic

Friday, October 5th, 2007

 Promoting Your BlogI’ve just installed a new widget on this blog, provided by BlogRush. You can see it in the left sidebar.

When you sign up for BlogRush (it’s free) and submit your blog details, you are provided with code for the widget to put on your page. This will display headlines from the blogs of other members of BlogRush which are relevant to the content of your blog. When a visitor clicks on a header it opens the other blog in a new window.

For every click you get on your widget you have one of your own blog headers displayed on someone else’s BlogRush widget.

In addition, if you refer someone to BlogRush, either by them clicking on the link in your widget, or on your direct referral link such as this one – BlogRush. If they sign up for and use BlogRush then you receive 10% of the traffic they generate.

I’ve used many traffic generators in the past, with mixed success. However, I believe this one could well work as it will mostly be used by bloggers with similar interests to your own. It is a way of having your blog be seen in more places.

Google Adsense Referrals 2.0 Launched

Saturday, June 30th, 2007

One of the ways that I have had success in earning money from my blogs is via Google Adsense. This is a system by which, by signing up and adding a small amount of code to your blog, Google can place context sensitive advertisements wherever you wish them to appear.

By context sensitive, I mean that the Adsense system will read the text on your page and determine which ad would be most suitable. In this way more of your readers will find ads that interest them, and are more likely to click on one. Whenever someone clicks on an ad, you get paid!

I will write more about including Google Adsense in your blog shortly, but for now I want to mention a new feature that Google have just released. One of the sections of Adsense is the ability to earn from referring other users to the service, just as I am doing in this post. If someone joins the service by following a link from your site you get paid.

You can join Adsense and be able to refer others by clicking on the link in my Tools menu in the righthand sidebar.

I have been using Google Adsense Referrals for some time with some success. However, Adsense Referrals 2.0 is just being released to the wider public. It now incorporates the context sensitivity of Adsense Ads, and includes a much larger range of products to which you can refer your readers. It sounds like a winner to me.

Building a Simple Blogger Blog

Sunday, March 11th, 2007

Beginning BloggingIn the earlier parts of this series we learned what a blog is, then looked at starting your first blog. This time we will actually set up that first blog using Blogger.com.

Blogger, a part of Google, is a free hosted blogging service which lets you post and manage your weblog from within your web browser. It is probably the simplest way to get started in blogging, yet still allows room for moving on to a more sophisticated self-hosted blogging system, as we will describe later.

Blogger provides a choice of a number of templates upon which to build your blog, and these can be edited by someone with a little HTML knowledge to personalise the features to their own liking.

  1. The first step in using Blogger is to set up a Google account, if you don’t already have one. You will already have a Google account if you use one of Google’s other services such as Gmail, Google Groups, Adsense, Google Analytics, etc. Otherwise, go to Blogger homepage, and click the “Create Your Blog Now” button. You will be prompted to create a Google Account, or sign in with your existing account.
  2. Then you choose a display name and accept Blogger’s Terms of Service
  3. Next, you will be taken to your Dashboard, where you will mange your blog. Click on Create a Blog. Enter a title for your blog, and select the address you want as a subdomain of blogspot.com. This will become the URL (Internet address) of your blog - e.g. myblog.blogspot.com.
  4. You are now ready to make your first post. In the Dashboard, under the entry for your blog, you will find + New Post. Click this and you will be taken to the Create New Post page. This is a WYSIWYG (What Yoe See Is What You Get) editor where you can type your post and give it a title.
  5. Once you have typed in your post you can Preview it to see if you are happy with it, or you can Save as Draft if you want to finish it later.
  6. If you are happy with the post then click on Publish Post. This will send the post to your blog to appear on the web. If you now point your browser to the URL of the blog setup in point 4, you will be able to see it. You can also click on View Blog in the Dashboard.

In the Dashboard you can also manage and edit your posts, by clicking on Posts, and change Settings such as the blog’s description, formatting, how comments are handled, who can write to it, and much more. You can also click on Template to change or edit the template which gives your blog its appearance on the web. Don’t be afraid to explore these features. We will discuss them further in future posts.

Testing BlogJet

Thursday, March 8th, 2007

Blogging ToolsI have installed an interesting application – BlogJet. It’s a cool Windows client for my blog tool (as well as for other tools). Get your copy here: http://blogjet.com.

It allows you to edit posts for your blogs while you are offline and publish them later.

“Computers are incredibly fast, accurate and stupid; humans are incredibly slow, inaccurate and brilliant; together they are powerful beyond imagination.” — Albert Einstein

Upgrading to Wordpress 2.1

Thursday, February 22nd, 2007

Blogging ToolsThe other day I decided to upgrade two of my Wordpress blogs from version 2.04 and 2.05 to version 2.1, mainly because the provider of my webhosting servers was insisting.  I went to the script library in cPanel and found the new version listed, along with the upgrade button. Nothing happened when I pressed it.

So, it looked like I would have to do it the hard way, a process I had not tried before. Perhaps I’ll write it up for new users in the future, because it was a bit of a paerchase finding all of the relvant information.

I wish I had found Technosailor’s post – WordPress 2.1 Gotchas - BEFORE I did this upgrade!

I carefully backed up everything I could think of – files, database, templates, EVERYTHING! Then I followed the procedure in the Wordpress Codex carefully.

All went well, except for timeouts when trying to restore the database files. Fortunately I had saved these in both open and zipped format, and found that updating directly from the zipped version was much faster and immediately successful.

Of course, after doing the first site, and overcoming the various hurdles, I got a bit more confident with the second. You guessed it – I started to forget things, like running the upgrade script. Like not copying back the old index.php and .httacess files. When I went to the site – no posts.

It’s all humming along happily now, and I’m feeling a bit more like tackling another 15 blogs, including a number I will have to transfer from Blogger.com first. I did my first such transfer a few days ago without too much drama.

I figure it is better to do this now before I have too much traffic and too many links to lose.

Your First Blog

Monday, February 19th, 2007

Beginning Blogging

There are a few questions you need to ask yourself when choosing a platform for your first blog:

 * Do I want a free blog, or do I want to pay for it

 * Do I want it hosted on a blog platform, or do I want to host it on my own website with my own domain name?

 * How technically capable am I?

 * Is blogging just a passing interest for me or am I seriously in for the long haul?

Remember, whichever decision you make here can be changed later, but there might be a cost to it.

For example, if you move from a hosted blog to hosting it yourself, be aware that the address (URL) of your blog will change. It will change from something like yourblog.blogspot.com or yourblog.wordpress.com to something like www.yourblog.com. This will mean that if you have developed a loyal readership, with many links to your site from other blogs and directories, RSS feeds, and a good rank in the search engines, all of these will be lost. You will more or less starting all over again.

I can’t answer these questions for you. What I will do is outline my own journey into blogging.

Back in 2002 I became aware of the blogosphere (the universe of all blogs). It wasn’t called that then, but was becoming popular as an easy way to build and use a website. I had constructed a number of free sites, and was just beginning The Roaring Mouse webhosting business. One problem when you build a website for someone else, or even yourself, is that when you want to add or change something you have to edit the HTML or PHP, etc code and then upload the resulting files to the site using FTP. This is a laborious process requiring considerable technical knowledge.

I came across the Blogger.com service, and it seemed an answer to my dreams. I could quickly set up a blog using their templates. They would host it for free, and updates could be easily made using their simple WYSIWYG editor, and instantly published to the site. Anyone could do it. And what’s more, if I wanted I could even host the blog myself on my own domain, but still use their interface to post articles to it.

This is the route I chose. I still use Blogger.com for many of my blogs. It is simple to setup, easy to use, and the templates can be edited to give a degree of individualization to your site. They have just upgraded to a new version which is even better. It has added some features previously lacking, and also allows you to host your blog at Blogger while using your own domain name. Of course, as you browse the web you will see blogs that look far more attractive, and have more features than your own, and you will see mentions of other platforms such as Typepad, MovableType, Wordpress, and numerous others.

I’m a skinflint at heart, so I like a bargain - and what could be a better bargain than free? So I decided to have a look at using Wordpress.org. While you can host your blog with Wordpress itself, at WordPress.com, most Wordpress blogs are self hosted. If you have a webhost who provides Wordpress installed on their servers, as most do, then you are away. I went to my control panel, to the scripts library, clicked on Install Wordpress, and all the files appeared on my site using a default template. It was simple to do, and the result looked quite simple too. But it worked well. From my Wordpress blog I could login to my own administration pages and set about customizing my blog. I found that there have been many themes (templates) written by users for Wordpress blogs.

I’ve now used a number of these, and customized them to my own liking. There are plugins available that are easily installed and add exciting new features to your blog, such as comment spam eliminators, calendars, blogroll generators, sitemap generators, and so on. I now have a number of Wordpress blogs, but still more Blogger.com blogs. A number of these do not have much traffic yet, so I might migrate them to Wordpress. There are tools available for such migration. However, several do have a significant readership, so I will probable retain them and keep a foot in both camps. This is not a bad idea, because there are exciting things happening in both communities, and I would like to be able to contribute to the life of both. This is a great strength of the blogging community - the wealth of expertise available and the willingness to share it and help each other out.

Next time we will look at building a blog with Blogger.com, before tackling a Wordpress blog.

Further Reading:

Darren Rowse, the well known Problogger, has a good article on choosing a blog platform.

Related Articles:

What is a blog?

 

What is a Blog?

Sunday, February 4th, 2007

Beginning BloggingBlogging is presently the most popular way for people to put content onto a website. To put it simply, a blog, short for weblog, is a website which has a simple interface whereby the owner can place content easily and quickly onto the site. No knowledge of coding or page design, no use of FTP clients or other special file transfer tools is necessary - it is as simple as typing up your content and clicking on a button to publish it to the site. Once posted, as this is called, the content appears virtually immediately.

One reason blogging has become so popular is because free blog hosting services, such as Blogger.com and Wordpress.com, are widely available. Blogger is probably the most popular of the hosted services, providing a very simple interface, and a wide range of features for you to personalize your blog. If you have your own domain name and website, Blogger can also publish your posts to your own site. Wordpress is similar, but is perhaps even more suitable if you wish to publish to your own site. However, this does require a little more knowledge of website construction.

Other systems are available, such a Typepad, which requires a fee to be paid, and these are also well worth investigating for the features they offer. Most blogs typically contain text, but posts can also consist of graphics, photographs, sound and video. Many video blogs are constructed by linking to videos posted to

YouTube. The posts on a blog are usually organized chronologically, with the date and time of the post displayed, and the most recent post at the top of the page. As the number of posts grows too large to display on the main page of the blog, older posts are archived so that they can always be retrieved later via links called permalinks.

Most blogs have the facility for readers to post their own comments on the things discussed, using a simple interface provided by the blog system. The comments either appear at the end of the post, or are accessible via a link. While sometimes commenting is abused by spammers, and might then be turned off, the ability to comment and provide quick feedback is one important reason why bloggers so easily form communities around a particular topic.

So, what are blogs used for? In fact, a blog can be used to convey any type of information, from descriptions of your latest holiday, complete with snapshots, deep philosophical discussion, opinions you don’t mind airing in public, tutorials about how to do anything at all, to the latest products available from your business.

The blog post you are reading is part of a tutorial blog, The Blog Works. If you go to a reasonable mystic you will see a philosophical blog discussing issues of spirituality. Then, if you go to Mals Meanderings you will find the day-to-day ruminations of a small church pastor.

These are a few examples of my blogs, and on them you will find links to other blogs either I have made, or that I read regularly. These lists are what are called blogrolls, and are a simple, and largely automated way that you can place links to other blogs on your own posts. (more…)